Robert Half Executive Director, Katherine Spencer, said in Certification Magazine that it's estimated that between 70 and 80 percent of all jobs are filled by people who first heard about the position through word of mouth.

Kinda shoots holes in the whole notion that your resume gets you a job. The amazing thing is this information is not new. We discovered along time ago that you don't get a job with a resume. Why? Because today's savvy employers rely on much more to make a hiring decision.

For example, they want to know that you're interested enough in being part of the team that you've taken the time to learn something about the organization and its goals. They want to hear you discuss how you're going to make a difference to their organization. Resume writers can't provide that.

But the truly amazing part is that most job candidates who have acquired a face-to-face meeting with a decision-maker who could be their next boss did so because some person intervened--not a resume. That intervention could be information or referral provided by a relative, friend, neighbor, religious or political leader, service club member, someone they do business with, etc.

In fact, Ms Spencer's statistic, which should give serious pause to resume writers, is an authentication of the "alternative job search" and "non-traditional career advancement" movement. That's because we discovered many years ago that the job market follows the same marketing rules as the business market.

You don't seriously grow a business by shot gunning and mass distributing untargeted information randomly to lots of people in the hope that someone will buy what you're selling. Businesses don't do that if they want to stay in business. Or they're willing to burn up their budget while waiting to see who calls in.

Businesses succeed through person-to-person contact. It's called sales. And the same thing is true of finding a job. Resume writers cannot provide a substitute for personal intervention. Nothing is going to happen for you based on a resume--unless you've got weeks and months to wait for results from this crapshoot.

But the good news is there's a systematic approach that takes advantage of the real way the job market works. It uses 21st Century strategies and techniques to accomplish the goal of getting you a job offer . . . and in record time!

It's built on the credible statistic that most jobs are ultimately obtained through word of mouth. This amazing system is really a simple, step-by-step approach using proven marketing principles. They're easy to master. And you see results almost immediately. In fact, you can be meeting face-to-face with your next boss in a matter of days. And entertaining a good job offer is as little as two weeks! Resume writers go figure.