So many people are running out buying this software and that software to make private label content unique. Well, it's time to put your credit card away and listen up. You don't have to buy any software or membership. There are just a few things you need to do to protect pages that you place articles or private label content on.

The first thing you should do is always design your own site layouts. Don't use templates that have been used by 100's of other people. This way it ensures that your layout is original, and the search engines wont see it as duplicate content. You'll also need to make sure that the meta tags for each page are different. Have a different title for each page is very important.

Now that you know what to do with the actual pages of your sites, let's talk about making the content unique to your site.

If you're using an article you only have reprint rights to, you can't change the article, but you can: 1. Add your own introduction to the article. If you need more keyword density than the article has put those keywords into the introduction you write for that article.

2. Put text advertising in the middle of your article. Design it so that there is a box around the advertising. By doing this it makes the advertising stick out from the article so there is no doubt it's NOT part of the article to your visitors.

3. Add a comments box under the article where visitors can comment on the article. This allows your visitors to build your unique content for you. Their comments will become part of the pages content.

4. Add your own conclusion to the article. Again, this is another great place to add your targeted keywords to.

If you are using content that you have private label rights to on your sites, you still need to do the same changes that we just talked about to it also. It's easier to change private label content because you can edit it however you would like.

Using already created content is great, but to really succeed with it, you need to take the time to make it unique to your site. Yes, it does take time, but it will pay off for years to come. It will give your sites staying power and those that don't follow the advice here will continue to struggle as their sites get dropped from the search engines.