Originators Craig Garcia & Michael Corcoran launched Easy Daily Cash or EDC in Feb. 2006. EDC Gold was their next launch in Nov. 2006.
Products
EDC members produce their income by selling software and eBooks online. They are the traditional products including web templates, creating websites, article submission, email marketing, using Ebay, WebAudio plus, blog marketing, and affiliate programs.
Price To Join
There are 3 levels to the program:
A) EDC Gold priced at $997, $49.95 monthly admin fee
B) EDC priced at $297, $39.95 monthly admin fee
C) Your New Fortune priced at $69.95, no monthly fee
EDC Diamond is the newest level to be added to EDC. The price to join this level is $2497, plus $79.95 per month.
The Compensation Outline
The company has a modified 2-Up pay plan. This means that you have to give up (2) sales to your sponsor. This is a difficult compensation plan for an online beginner related to the fact that once the sponsor has profited from their 2 pass up sales, the newbie breaks away from them. What reason would they have to help coach you when they are no longer making any money off of you? It is to their superiority to help their other new members earn their first 2 sales that they will get paid on, but after that you are on your own.
Closing
While EDC Gold and EDC Diamond are not a scam, there are some encumbrances to the program. The biggest factor that is problematic is with the EDC comp plan. As stated before, the 2-Up plan is not ideal for building team synergy. As a sponsor, you want to be able to coach someone and then be rewarded for your coaching efforts. However, after the sponsor make money off of their member's first 2 sales, they break away from the sponsor. There is no longer any reason for the sponsor to coach their members.
The other problem is directly related to the first. A huge factor for begining internet marketers to be successful is choosing the right coach to guide them. This is the first step to attaining success with online marketing for the beginner marketer. However, after the member breaks away from their sponsor in a 2 up plan, the guidance and coaching will more than likely cease as well. After that happens, the sponsor is actually in direct competition with the member.
