These days there are an abundance of definitions of what multilevel marketing is. My definition: network marketing is a proven distribution model that enables people to send products and services through a network of other distributors and consumers . Doing this produces ongoing leveraged residual income. Both Donald Trump and Robert Kiyosaki dig this concept and recommend network marketing by the way.



Here are what I consider the key parts to a multilevel marketing business: (1)Generating leads through Marketing (2)Lead prospecting and relationship Building (3)Offering products and services (4)Training others to do the same

It might sound simple but fuggedabowd it! The hard edged reality is that only a small percentage of us out there really know how to effectively put these piece together for true multilevel marketing success. And the network marketers who "get" this are the ones you keep hearing about year after year.

Marketing efforts- this is MARKETING 101 folks. Marketing is effective communication to a laser targeted audience that makes them do something. That something could be to opt in to a list, register for a webinar or join your multilevel marketing venture. If you don't spend time getting the marketing basics down be prepared to spend a lot of your precious time being frustrated because your business may grow quite slowly.

Prospecting your leads and relationship building - this involves understanding the mind of a prospect and asking them enough of the right questions and dealing with their inevitable objections to quickly know if they're right for your network marketing business. You've got to talk to your prospects at some point and you can't hide behind some automated marketing system no matter how good it may be. A prospect will ultimately become a distributor based on their relationship with how they perceive YOU.

Selling products and service forms a core part of network marketing because obviously if no one buys your network marketing products or services you have no business. You need to have some knowledge and comfort level around your product/service what it does and how effective it is and why your target market needs to have it. You don't need to know everything but you need to know enough to be able to represent the product and enough to know where to leverage your time and point people to additional information when they need more detail.

Training others to do the same - When you get a new distributor you don't just stop here. In fact this where the real work begins because you have to teach this newbie what you just did. This is where systems really shine. Just like you plugged your prospect into a marketing system you should plug them right into an effective training system that will get the new person up and running and in profit as soon as possible. If a new distributor isn't making any money after 90 days statistics show they will quit. Many new distributors themselves haven't been effectively trained by their own upline unfortunately. Don't let this stop you. Find a duplicable yet simple system that will help train your new distributors effectively to maximize your multilevel marketing business success.