Gary R. Beal has been in the Search Engine Optimization field for 10 years. He attended Ohio State University in the US and holds a Masters Degree in Biometrics and Mathematical Statistics. Gary turned his hobby into a new and successful career, playing around with Search Engines from practically day one! Working as a Freelancer in the United States, Gary came to Stickyeyes last year to ?close the gap? between the US and UK in search engine optimization techniques. He has been instrumental in the development of many SEO and PPC tools as an analyst and consultant. Gary is well known in the SEO/SEM/PPC forums (a.k.a. GaryTheScubaGuy) and a Moderator at SEO Chat. He has been asked to speak at the most recent Search Engine Strategies (SES) conference in London, and specializes in Search, Pay Per Click, Affiliate Management and Email Marketing. He has worked for many years in lead aggregation for highly competitive industries such as Online Gaming, Banking and Finance, Insurance, Travel and Investments.