Glenn Murray is an advertising copywriter and heads copywriting studio Divine Write. He can be contacted on Sydney +612 4334 6222 or at . Visit for further details or .
Writing Successful Documentation Projects NOTE: This is the final article in a series of three outlining the key elements of a good user documentation process. (To read the first and second articles in this series, go to http://www.divinewrite.com/docoprocess1.htm and http://www.divinewrite.com/docoprocess2.htm)IndexingIndex keywords should be defined while the topic is being written. At this time, the subject matter is clear in the...... Similar Editorial : by Tod Schlosser. | Source : Refurbished Computer Monitors
How To Get Your Customers To Trust Your Website You’re welcome to publish this article free of charge provided: - you include the byline - byline includes a functioning link to http://www.divinewrite.com - you don’t change the article in any way - you provide a courtesy copy once publishedHow to get your customers to trust your websiteBy Glenn Murray *Research reveals three important facts:1) The Internet is one of the most important...... Similar Editorial : by Margaret Paul, Ph.D.. | Source : Understanding The World Wide Web
Web Copy – How Much Is Enough? Web Copy – How Much is Enough? By Glenn Murray * These days, there’s widespread acceptance that a website is an integral part of the marketing plan of any business. Likewise, it’s commonly accepted that web copy is a vital component of any website. But how much web copy is enough? The pure volume of information available on the Internet is daunting – often...... Similar Editorial : by Karon Thackston. | Source : Copywriting Course
10 Tips For Aspiring Freelance Copywriters 1) Invest in a websiteThe best place for any freelance advertising copywriter or website copywriter to start is to fork out for a website. A website is invaluable because when you cold call and email prospects, you’ll need to direct them somewhere that gives them more information. Keep your website simple, include a portfolio page, add any samples of any sort of copywriting you've done, talk about...... Similar Editorial : by tjacowski. | Source : Copywriting Course
10 Things To Expect From Your SEO Copywriter These changes have led to a growing appreciation of the value of quality web copy. This appreciation has, in turn, led to an influx of opportunistic ‘copywriters’ promoting themselves as website copywriters or SEO copywriters. Don’t get me wrong, there are quite a few excellent SEO copywriters out there, and you should definitely shop around. The purpose of this article isn’t to scare you; it’s to...... Similar Editorial : by Kevin Browne. | Source : Copywriting Course
A Day In The Life Of A Freelance Copywriter Ever wanted a job where you could spend all day, every day, writing clever and inspiring prose? Yes? Well don’t become a freelance copywriter!Don’t get me wrong, it’s a great job, and for some of us it’s a calling that won’t be denied. And you definitely do get to write clever and inspiring prose. It’s just that you don’t do it all day, every day. In fact, when you sit down at the end of the day...... Similar Editorial : by Kevin Browne. | Source : American Copywriter
Writing Newsletters – Tricks Of The Trade Follow 10 simple rules of thumb, and you’ll soon be writing great newsletters and reaping the rewards.Company newsletters can be an amazingly successful marketing technique. Whether you want to up-sell or cross-sell, establish your brand or establish your authority, or simply reach a wider market, a newsletter can do the job for you. You just have to make sure you write it right.Television, radio,...... Similar Editorial : by Glenn Murray. | Source : Calligraphy Pen
12 Job Application Tips For Copywriters I recently advertised for freelance copywriters to work for my copywriting business and received some 200 applications. I've done quite a bit of recruiting in the past, so, from the outset, I knew exactly what sort of expertise I was after. I also knew I'd be inundated with applications, and that the applicants would come from all sorts of backgrounds with varying levels of copywriting expertise....... Similar Editorial : by Low Jeremy. | Source : Advertising Copywriting
Writing Childrens Books: Take Chances To Get Published In an editorial several years ago, I described a tree house in the backyard of a local restaurant. I wrote, "The entire structure has been pieced together from recycled lumber, much of which still bears the paint, logos or posters of the original walls from whence it came. The generous platform is ringed by a sturdy fence that includes branches of the tree itself, random two-by-fours, wooden signs...... Similar Editorial : by Ruben Francia. | Source : Wooden Alphabet Puzzle
