Vanessa Selene Williams an independent writer who writes for businesses and corporations. She currently offers 30-minute and 60-minute critiques and consultations. To learn more about Vanessa and her services visit her online at or email her at .
Costly Web Copy Pitfalls One secret to a site that sells: Look at your site from your customer’s perspective. Another secret: Watch out for these common web copy pitfalls. Welcome to…nothing Look at your site’s web copy. Do...... Similar Editorial : by James H. Dimmitt. | Source : Business Management Tips
5 Ways To Get More Results From Your Web Copy 1) Don’t just emphasize benefits. Emphasize value as well. Let’s say you’re selling a new product. Let’s call it popcorn facial masks. Yes, you should emphasize that’ll these exfoliating scrubs will make you look younger and sexier. Now, let’s pump up the copy with some value in dollars and cents. Announcing Popcorn Facials. An innovative new scrub that uses the exfoliating power of popcorn to...... Similar Editorial : by leonedward. | Source : Copywriting Course
Writing Guarantees That Sell “This offer is good but can you guarantee it.”Why write a guarantee for your product or service? It reduces the risk in the eyes of your customers, enough to turn a cynical customer into a convinced customer. So, what makes a good guarantee? Besides the obvious, “I guarantee it,” strong guarantees include elements that not only ease the customers’ fears but also reinforce your offer. Before you...... Similar Editorial : by Hugh McFarland. | Source : Calligraphy Pen
