1.) There's no one way to lead. Milton was a dreamer; he wanted to build a worker's utopia. His people loved him. He ran his business with his heart. Mars was a tyrant with an obsession for quality. His people feared him, but he paid incredibly well and was driven to achieve excellence. He ran his business with his head. Don't lock your leaders (or yourself) into one leadership style.
2.) The right data is crucial. For years, Milton just focused on making good chocolate. The company was insular, hiring local people, not bringing in outsiders. When two top men defected from Mars and joined Hershey, they were shocked to find no data being gathered. As long as Hershey made a profit, management figured things were okay. When the newcomers began gathering market data, they found out 30% of products were out of stock in stores nationwide. This was a disaster—and no one had even known! Meanwhile Mars was measuring everything and gladly filling up all the empty spaces with its candy. Leaders have to gather the right data (employee satisfaction, customer opinions, etc.) to continue to grow their companies and maintain success.
3.) Different rewards work for different people. At Hershey, workers were toiling for the boys school and for their way of life. They lived in a city built by profits from the factory. At Mars, there was a profit sharing plan and bonuses for those who were never late. Leaders have to find out what rewards are meaningful to their people and tie those rewards to results. Many of the companies I work with have no rewards tied to the performance they desire. Customer service people are expected to save sales and retain customers but few get any type of reward for doing so. Many companies only give service awards which sometimes are given to the slackest employees. You get rewarded for just continuing to show up! What do you reward?
4.) Know your strengths and weakness and build your team accordingly. Milton Hershey loved to start things—inventing new candies, opening factories. That was his strength. He dreaded the day-to-day operations and wasn't good at them. He was smart enough to hire a second in command who excelled in that area. Great leaders have to be freed up to make the most of their strengths. They have to hire those who are strong where they are weak.
5.) Great leaders walk the talk. Milton was passionate about chocolate, constantly trying to make it better, to develop new candies. He was in there struggling with the process himself. His followers could see his commitment. Forrest saw candy as a product. He wanted it to be good, but his passion was business excellence and growth. He was always working harder than anyone else in his company. Leaders have to be walking examples of the values they want their followers to have. This doesn't mean either man was scrubbing toilets to show he wouldn't ask anyone to do something he wouldn't do himself. It means both were living icons of the values they wanted their people to hold. What values do you want your followers to hold? Do you even know? Once you know what they are—do you really exemplify them? If you say customer service is your main priority, yet you haven't spoken with a customer in 15 years, you're not walking the talk.
Here's to the Hershey's Kiss, the Mars Bar and the men who made them possible! Bravo!
Leadership Lessons Of Jesus
We all have had the experience of going to the refrigerator and finding something that we knew clearly that no one would ever eat. However, our guilty conscience would not let us throw it out. It's not yet spoiled enough to throw out, it's still good food. So we put it back in the fridge until it sits around and gets spoiled enough to throw out without a guilty conscience. We shake our head and say ?What a waste!?
Now I am not trying to give any pointers to anyone about their housekeeping. However, I do want to use this experience as a lesson for leadership.
Let's first look at the psychology of what is happening in the back of the fridge. Feelings, thoughts and beliefs are guiding our behavior - after all you mother always made you eat your vegetables because children were starving in Africa. Decisions are hard to make because our inner thoughts ? I feel guilty if I throw it out while it's still edible even if no one is going to eat it. It's easier to let the problem take care of itself and therefore not have a decision to make ? it's a shame it got moldy, I had no choice I had to throw it out.
The problem is not only in the back of the fridge. The same psychology is played out everyday in businesses, education, relationships, etc. Think for a minute about the business man that doesn't want to fire an employee that he knows is not good for his organization. Rather than do what is unpleasant and takes courage to take action on a difficult decision, the business owners lets it play out until he is pushed to a wall and has no choice but to fire the employee. He feels good because there was nothing else he could do. His conscience will no longer bother him.
We all know of people in relationships that could have been saved and worked, but they were pushed to the back of the fridge until they became so spoiled that everyone congratulated the couple on finally ending the relationship.
How many parents have put dealing with issues for their children to the back of the fridge until the kid moved on and the parent says ?What else could I have done??
There are 3 leadership lessons to be learned from the back of the fridge ?syndrome?.
1. Re-evaluate your thought and behavior patterns often.
As people grow their thought patterns must grow also. However that doesn't necessarily happen automatically. As small children we are taught not to speak to strangers ? it's dangerous. Parents are only trying to keep the child from harm. If that same child grows up and wants to become a salesperson, he had better do something with that thought pattern or he will have a rough time. Every salesperson must speak to strangers everyday and if the thought pattern is not dealt with he will find it very difficult to find customers.
Cleaning the ?stuff? in the back fridge is a starting point. However if you don't go back and change the original mindset that got you there, you'll be cleaning it again in the not too distant future. That can be an ongoing chore. If you have a system to re-evaluate your patterns of behavior, you'll never have the job of cleaning the back of the fridge because ?stuff? won't accumulate there. You can't get to a higher level of performance at the same level of thought
2. You must be decisive.
Many great leaders have said that decisiveness was the most important characteristics of a leader. Making a decision and taking full responsibility for that decision is the foundation of integrity that every leader must have to be successful. Think of the world greatest leaders. Did they not all have to make difficult decisions? And after they made them they never tried to push the responsibility off on someone else. This is the mark of a true leader.
3. You must be ready to confront situations that need to be changed?
Leaders are not afraid to confront any situation no matter how unpleasant. They will think the situation through and approach the situation tactfully. However, if a situation is undermining the overall good the will deal with it directly. Great leaders make sure it never gets to the back of the Fridge.
Adopting these 3 practices of re-evaluating your thought and behavior patterns, taking responsibility for making clear decisions and be prepared to confront situations that are not working out well will insure that there are no unpleasant surprises in your refrigerator of life.
Both Denise Ryan & Steve Lover are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Denise Ryan has sinced written about articles on various topics from Energy Healing, Cars and self improvement and motivation. Denise Ryan, MBA, is a Certified Speaking Professional, a designation of excellence held by less than 10% of all professional speakers. She is a blogger
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