A "cookie cutter" site is one that the builder creates so the title of the site can be easily changed to your domain name and the sites can be stamped out like using a "cookie cutter". The site is sold under the pretense that all you have to do to make LOTS of money is buy the site and pay to have it hosted on the Internet. The site has ready made links to products and services from which you are told will make a commission each time a person clicks a link. Usually the products and services are sold by the company that developed the website so they make most of the money if you do get a sale. They keep telling you, "Just think how much money you will make by having a site like this on the Internet".

For those of you who have "cookie cutter" sites, it's time for true confessions. When I first started on the Internet I did not know the magic word "traffic". I was na've and thought that all you did was set up a website and the world beat a path to it to click on your offerings. I read an ad that said, "My little website made me $11,000 in a week". I thought, "Wow, if that site made him that much money, just a small percentage of that will be fine with me". Little did I know that the marketer who sold this "cookie cutter" site had a list of over 40,000 to which to promote the web site.

There were several testimonials in his sales letter about how people who had bought the site were raking in the money. When I later researched the testimonials, I found that these were from other Internet marketers who had large lists and could drive traffic to their "cookie cutter" sites.Beware of the fraternity of Internet marketers. They scratch each other's backs.

I bought the site and guess what. The only benefit I received from it was from some really good bonuses that were attached to the deal. It was a "live and learn" experience. I have justified it to myself that the bonuses were worth the amount I paid, but they really weren't.

Since then I have seen many of these sites on the Net, and I really think it is a shame that people do this to other people.

So much of what is sold on the Internet should require the seller to tell "the rest of the story" to quote Paul Harvey. The untold part of the truth is really a lie.

You can build your own website with the right guidance and assistance. For more information about building your own website instead of paying for another "cookie cutter site", click the following link:

STAMP OUT COOKIE CUTTER SITES